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> We need conservatives who understand that the “wokeness” of Silicon Valley is no coincidence: Big Tech’s profit model is inherently progressive, persuading users to adopt a disembedded, disembodied, de-natured vision of themselves as mere bundles of desire.

Big Tech cares for the money and power. Both of these work better with "a disembedded, disembodied, de-natured vision of themselves as mere bundles of desire".

But that's not the end of it: the technology (the medium itself) also pushes for "a disembedded, disembodied, de-natured vision of themselves as mere bundles of desire", regardless of the intentions of those selling and controlling the tech.

Even if Big Tech was conversative, all for embodied experience, etc, smartphones and social media would still promote a "a disembedded, disembodied, de-natured" vision of people as "mere bundles of desire", even in spite of explicit content circulating through them.

"The medium is the message", meaning if you stare at a screen for hours on end every day, you'll get disembedded, disembodied, and de-natured - even if all you do on that screen is to read C.S. Lewis, traditional moral advice, and elegies to traditional ways of life.

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